Stop guessing what your customers want. Our proven coaching approach helps you discover real customer needs, build the right solutions, and maximize your runway by avoiding costly mistakes.
No obligation, just valuable insights to get you started.
"CoachingUP helped me validate my business idea and chart a path to a successful business." - Aspiring Entrepreneur
Proven results from a methodology tested with dozens of innovation teams.
Transform customer observations into actionable insights that reveal hidden opportunities your competitors miss. Our process has been refined through work with 50+ innovation teams.
Access visual management frameworks, prototype development guides, and measurement tools that turn abstract concepts into concrete action plans with clear metrics.
Move beyond solutions to deliver measurable value that solves your customers' real problems. Our approach has helped teams reduce development time by up to 40%.
A great coach helps teams excel at all three. We work virtually, one hour at a time—no long-term contracts, no travel expenses.
Continue only if you're seeing real value.
Stop wasting time and resources on ideas that won't work. Our proven Innovation Path framework helps teams learn about their ideas as quickly as possible with minimal risk.
This systematic approach delivers measurable benefits to your innovation process:
A flexible approach tailored to your team's specific innovation challenges.
In just 15 minutes, we'll identify your biggest innovation challenges and opportunities. You'll walk away with at least one actionable insight, guaranteed.
Tackle your most pressing innovation needs with targeted sessions that deliver immediate value. Each session includes practical tools and specific next steps.
Our signature offering provides a complete innovation roadmap in just three hours. Includes customer discovery framework, action plan, and 30 days of implementation support.
For teams ready for deeper engagement, we provide consistent guidance throughout your innovation journey with measurable results and skill development.
Our coaching delivers results for teams with limited runways and big ambitions.
Our clients have increased program effectiveness while working within tight budgets and political constraints. We focus on measurable impact that resonates with stakeholders.
We've helped startups extend their runway through accelerated learning cycles and customer-focused development that eliminates expensive missteps.
Our approach has helped corporate teams overcome internal obstacles and launch successful innovations faster by applying startup methodologies within complex organizations.
All successful innovation teams share one trait: they solve real customer problems with available resources. We help you see the big picture while focusing on what truly matters.
Schedule Your ConsultationFlexible packages to fit your needs with no long-term commitments.
$69.99
Perfect for addressing immediate needs
$99.99
Our most popular single-session option
$300.00
95% client satisfaction rate
Start with our free 15-minute consultation to discuss your specific needs.
Schedule Your Free ConsultSee how our coaching has transformed innovation teams.
"CoachingUP helped us pinpoint what our customers actually needed, not what we thought they wanted. This single insight saved us three months of development time."
Startup Founder
"The 3-Hour Plan completely transformed how our team approaches innovation. We've cut our decision-making time in half and increased our success rate."
Innovation Director
"Working with CoachingUP helped our non-profit maximize our limited resources. Their practical approach to innovation is perfect for organizations with tight budgets."
Non-Profit Executive
Practical guides to help your team innovate more effectively.
Learn the 5 essential qualities to look for in an innovation coach and how to identify the perfect match for your team's specific challenges.
Read Guide →What you see and what it means are two very different things. Don't fall into the observation trap.
Learn More →Insights and tools to help you get a feel for what it's like to work with Coachingup.us as we help you on your journey.
Access all the Resources →The essential guide to asking the right questions that lead to innovation breakthroughs.
Get the Book!Common questions about our innovation coaching services.
Innovation coaching is a structured process where an experienced mentor guides teams through customer discovery, idea validation, and product development using questions rather than directives. At CoachingUP, we use a question-based methodology proven with 50+ innovation teams to help you build products customers actually want.
Bill Murray is an innovation coach, speaker, and author of "Enquire to Inspire: 20 Questions to Mentor Your Innovation Team to Success." He has coached customer discovery and product design teams at companies and startups of all sizes across every populated continent. His approach centers on mentoring through questions rather than telling teams what to do.
All CoachingUP sessions are conducted virtually via video call. Sessions range from 30-minute Quick Focus calls ($69.99) to 60-minute Innovation Sessions ($99.99) to our comprehensive 3-Hour Innovation Plan ($300). You get actionable insights, custom tools, and follow-up support — no travel required.
A coach is an external advisor who helps teams develop skills in customer discovery, experimentation, and innovation methodology. A sponsor is an internal leader who provides the team with resources, permissions, and organizational support. The most effective innovation programs have both — a coach to guide the process and a sponsor to remove organizational barriers.
CoachingUP serves startup founders, corporate innovation teams, non-profit executives, government agencies, and entrepreneurship educators. Our methodology works for any team that needs to validate ideas, discover what customers actually need, and build solutions that deliver real value — regardless of industry or organization size.
CoachingUP offers three coaching packages: Quick Focus Session (30 minutes) for $69.99, Innovation Session (60 minutes) for $99.99, and The 3-Hour Innovation Plan for $300. All packages include actionable deliverables and follow-up support. We also offer a free 15-minute consultation to help you determine which option fits your needs.
Traditional consulting tells teams what to do. Question-based coaching asks the right questions to help teams discover answers themselves. This approach builds lasting skills in customer discovery, critical thinking, and evidence-based decision making — capabilities that continue to deliver value long after the coaching engagement ends.
Schedule your free 15-minute consultation and get immediate insights.
In just 15 minutes, you'll get at least one actionable insight to improve your innovation process — guaranteed or we'll extend the call at no cost.

Convenient online meetings - no travel required
No obligation. No sales pressure. Just valuable insights.